While many of us have grown accustom to looking online for something using a computer, the idea of using your smartphone or tablet is still something many of us are learning to consider. When you add to that the idea that more and more people are beginning to turn to their various mobile devices when it is time to shop, it is easy to see how fast things are changing around us in the world of technology.
If you have a business on the web, you probably already think in terms of making sure that any shopping portals you have are secure. You use applications that are safe and secure, you make sure you get them from a reputable source before you sit at your computer and load them onto your website. But are you making sure that someone from a mobile device is just as secure when they are shopping on your site? Do you know how to make sure that your site is secure in this age of online fraud and email crooks? We have a handful of suggestions you may want to take to ensure that secure payments online are part of your mobile website.
While we can’t all patrol our customers, we can let them know we care about them and want them to be safe. I do this by reminding my customers that they should always have their mobile devices locked down with a password.
This not only protects them from having someone use their mobile device to hack into their banking information, it also protects you. When your customers engage in safe behaviors such as using passwords to safeguard their smartphones you have fewer cases of fraudulent use of credit card numbers at your site.
The Horrors of Public Wi-Fi
While it may be great to sit at a Starbucks and shop on your smartphone, it isn’t very safe. The other point I try to make to my customers is that while we may enjoy the convenience of using public Wi-Fi to access shopping sites, it isn’t a good idea.
Anyone in the area can access their phone, including the passwords they use for their sites, and criminals have been known to hang out at places with public Wi-Fi with that exact intention. Be safe, use public Wi-Fi if you are cruising Facebook and Twitter or texting a friend, but don’t use it for anything involving shopping and passwords.
Provide Safe Shopping Sites
We, on the other hand, can provide a safe place for our customers to shop by making our sites as secure as possible. That means making sure our sites have that locked padlock symbol at the top of the page to indicate it is a secure site. This is something you do when building the site so talk to your webmaster to ensure that it is encrypted and secure. Also, make sure that the site URL includes the “HTTPS” at the start of the name to indicate it is encrypted and secure from prying fingers.
When you add these three secure website practices to making sure your shopping applications are well designed and well reviewed, you have five simple ways to make sure you site is always safe for all your customers to use.